Game Informer is the premier destination for gaming news, reviews, and in-depth features. Since its founding in 1991, Game Informer has been producing industry-leading print magazines and engaging content for gaming enthusiasts. We’re looking for our first Business Development Manager to help us expand our B2B revenue streams and industry partnerships.

As our first Business Development Manager, you’ll architect and execute Game Informer’s B2B sales and partnership strategy from the ground up. This is a high-impact, hands-on role at the intersection of sales and strategy — ideal for a self-starter who enjoys owning the full sales cycle and thrives in a growth-focused and fast-changing environment.

You’ll also play a key role in shaping and automating our lead generation, developing compelling offers, and collaborating closely with marketing and editorial teams to launch new monetization initiatives.

Key Responsibilities

• Lead the end-to-end B2B sales process: From prospecting and outreach to closing deals and managing long-term client relationships.
• Sell ad placements and branded content across our magazine, website, and editorial channels.
• Develop and package B2B offerings: Including group subscriptions, integrated partnerships, and custom solutions.
• Design special projects: Collaborate with editorial and creative teams to develop new partnership formats and monetization strategies.
• Identify and pursue new partnership opportunities with gaming, tech, entertainment, and adjacent industries.
• Collaborate with marketing to design new revenue streams and support go-to-market strategies for B2B initiatives.
• Handle inbound requests related to group subscriptions, partnerships, and advertising.
• Automate and optimize lead generation pipelines using LinkedIn Sales Navigator, Apollo, and other outreach tools.
• Build and maintain CRM systems to track pipeline, performance, and revenue projections.
• Work cross-functionally with editorial, video, and design teams to ensure deliverables align with partner expectations.
• Monitor industry trends and competitor activity to identify new business opportunities.
• Test, learn, and iterate on pricing, bundling, and positioning strategies based on market feedback.
• Nurture and grow client relationships to maximize upsell and cross-sell opportunities.

Qualifications

• 3–5 years of experience in B2B sales or business development, ideally in media, publishing, gaming, tech, or creative industries.
• Proven ability to own the entire sales cycle—prospecting, pitching, closing, and nurturing relationships.
• Strong understanding of advertising, branded content, and/or sponsorship sales.
• Experience with group licensing or B2B subscriptions.
• Familiarity with LinkedIn automation tools and outbound sales platforms.
• Highly organized and metrics-driven, with experience using CRMs.
• Excellent written and verbal communication skills; able to craft compelling sales copy and pitches.
• Collaborative, proactive, and independent; excited to build something from scratch.
• Passion for gaming, pop culture, or digital media (a big plus!).

Bonus Points

• Experience working with editorial brands, magazines, or online media.
• Prior experience creating sales playbooks or go-to-market strategies for B2B products.
• Background in agency-side brand partnerships or sponsorship sales.
• Understanding of the gaming industry ecosystem (studios, hardware, platforms, events, etc.).

Shortlisted candidates will be asked to complete a brief practical assignment and/or participate in a case study interview.

Game Informer is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are a fully remote team across the US and Europe, with some of our team being part of the company for 20+ years.